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The Allure of Acting

December 21, 2017

Luca is a passionate actor who has appeared in Italian classics such as “La Grande Bellezza”…

Introducing new Mid-Blues

March 1, 2017

We are delighted to present to you our new mid-blue jeans for women and men. Introducing these two classical, slightly brighter, blue models LIGHT VENCE and BOSTON BLUE, we are already welcoming spring.

Detox-Drink for Men and Women

February 25, 2017

Days start getting longer, the first buds sprout and birds start chirping. Spring will be coming soon. This is a period in which we really want to provide our body with fresh energy. That is why we present to you 2 tasty Detox-Drinks and 4 healthy foods.

NEW: Dark Greys

November 23, 2016

We are pleased to present you our new dark grey tailor-made jeans for women and men….


October 26, 2016

Selvedge Jeans represent the very best that is offered in the world of denim. They stand for quality and longevity. We are extremely delighted to be able to present our SELFNATION Selvedge jeans to you today.