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April 15, 2019

Attention boys, we have a little surprise for you. You all know that we from SELFNATION…

The Allure of Acting

December 21, 2017

Luca is a passionate actor who has appeared in Italian classics such as “La Grande Bellezza”…

A Passion for Education

July 20, 2017

Alissa is the CEO of PEN PAPER PEACE, she is a trained doctor and a SELFNATION…

New: Black Chinos for Women and Men

November 30, 2016

We are glad to present you today our new deep black chinos for women and men. The little extra of the chinos for women: an elegant satin tape at the side seam. The new chinos are perfectly fitting for the upcoming festive season, they mirror classic style and elegance.

NEW: Dark Greys

November 23, 2016

We are pleased to present you our new dark grey tailor-made jeans for women and men….

White Collection – Summertime living

June 21, 2015

Sober elegance combined with the lightness of the sunny season – white is the omnipresent color of the summer. You want the color’s timeless minimalism expressed in one perfectly fitting denim garment? Our Iceland izzy Denim is available in all Selfnation styles and will amaze you with its pleasant fabric and its versatility.